Elon Musk presented the long-anticipated Tesla Cybertruck to its first set of owners, including prominent figures like Reddit co-founder Alexis Ohanian and venture capitalist Philippe Sarofim. The live broadcast, Tesla-style, featured pulsating dubstep beats, VIP attendees, and, of course, the charismatic Musk himself.
However, the Cybertruck’s journey from concept to reality took an unexpected turn in terms of pricing. Originally touted by Musk in 2019 as a sub-$40,000 electric pickup, the entry-level model now starts at $60,990 and won’t hit the market until 2025. Musk’s presentation included the dual and triple-engine configurations, available in 2024 starting at $79,990 and $99,990 respectively, showcasing robust performance metrics and extended range capabilities.
Tesla’s initial rules hinted at penalties for unauthorized resale, threatening a hefty fine of up to $50,000 for those attempting to sell the Cybertruck within the first year without Tesla’s approval. Recent changes to the order agreement page suggest a shift in this stance, with the contentious wording removed. It remains unclear whether this change is permanent or a temporary response to public scrutiny.
As the Cybertruck finally rolls off the production line, its pricing evolution and the nuances of Tesla’s resale policies add intriguing layers to the narrative surrounding Musk’s ambitious electric truck venture. The delayed availability of the base model and the potential impact on pricing dynamics will be closely monitored as Tesla navigates this new chapter in its electric revolution.